How to choose the best moisturizer?

An effective moisturizer is more than just a product for comfort: it is an investment in the long-term health of your skin.

But with so many options on the market, choosing the right one can feel like a challenge. In this article, we explain how to choose a moisturizer suitable for your skin's needs.

What is a moisturizer and how does it work?

A moisturizer helps maintain optimal skin moisture levels through different mechanisms:

• Humectants (hyaluronic acid, glycerin) attract and retain water in the skin;
• Emollients (ceramides, natural oils) smooth and soften skin texture;
• Occlusives (shea butter, waxes) form a protective film to limit water loss.

Essential criteria for choosing the right moisturizer

1. Skin type

Every skin type has different needs:

• Dry skin – needs rich, nourishing formulas with ceramides and essential fatty acids;
• Normal or combination skin – benefits from light, fluid textures that hydrate without weighing down the complexion;
• Oily skin – needs non-comedogenic formulas, free from oils or fragrance;
• Sensitive skin – requires fragrance-free, dermatologically tested formulas with soothing ingredients.

2. Active ingredients

A good moisturizer contains active ingredients with clinically proven benefits:

• Hyaluronic acid – retains up to 1000 times its weight in water;
• Ceramides – restore the skin barrier and prevent transepidermal water loss;
• Niacinamide – reduces redness and regulates sebum production;
• Peptides – stimulate collagen and elastin production;
• Botanical extracts – have a soothing and antioxidant effect.

3. Dermatocosmetic formulation

Unlike classic cosmetics, dermatocosmetic products are clinically tested and formulated with effective concentrations of active ingredients, recommended by dermatologists.

How do you apply moisturizer correctly?

• Apply to clean skin, after cleansing and serum;
• Use gentle, upward motions;
• Don't forget the neck and décolletage area;
• In the morning, always apply SPF cream on top.

If you want to start with a clinically tested dermatocosmetic moisturizer, the Ivatherm range offers solutions for every skin type: Aquafil Hydra Rich for dry skin, Aquafil Hydra Light for normal or combination skin, and Ivahidra+ Intense Moisturizing Face Cream for skin with xerosis or atopic tendencies.

Discover useful tips and detailed information in the IvaStories section to correctly integrate moisturizing products into your daily skincare routine!